Experience the Hope Movement
Know the Social Enterprise Business Model
There are three Social Enterprise models.
- Cause Marketing is where you buy a product of any kind from a business and in exchange they make a donation to a particular social cause. This is good, but this does not connect the consumer directly to the social concern.
- Then there is the buy-one-give-one model, most popularized by Tom’s Shoes. For the consumer this is a direct link to both the problem and the solution provided. Both the consumer and the donee enjoy the same product and benefit.
- The third model of Social Enterprise works best when the product sold is the trigger for social change. When both the consumer and the recipient of the donation have a life changing experience through the product.
And what makes this latter model—and Hope Movement—work best is because nourishment issues are a universal concern.
There exists a moral imperative that 100% of people everywhere and in every nation—from the poorest to the richest—should be properly nourished. The Hope Movement business model is where nourishment personally and equally impacts both the consumer and those receiving the donation.
- When you join the Hope Movement you are participating in your own personal nourishment and that of someone beyond your reach.
- When you tell others about the Hope Movement you will be compensated for the results.
- When you enroll, this team places at your disposal a system of text message and email updates, blogs and audios to effectively tell others within your sphere of influence. It is a simple online marketing strategy that is easily initiated and user friendly.
Enroll and Tell Others
Get Paid to Solve the World’s Largest Social Problem
Another update is coming. Or read in advance at Blog #12 by clicking here.
Sam Caster on Social Business. Part 4 of 6 | Click here to hear this presentation in its entirety.
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