Experience the Hope Movement
Know the Social Enterprise Business Model
The last blog post included the three Social Enterprise models. Cause marketing, buy-one-give-one, and the Hope Movement model where both consumers and recipients are equally impacted by the same product.
However, one more dynamic cannot be overlooked. The Hope Movement Model also drives money to those people and organizations who promote the program and ask others to enroll. This would even be nonprofit organizations that are looking for effective ways to expand financial sustainability. A non-profit organization who folds this kind of social enterprise into their development strategies can strengthen themselves significantly.
The Development Directors of nonprofits of the future will have a job description that doesn’t just include building a donor base, and organizing fundraising events, but building an expanded team of social entrepreneurs who promote the Hope Movement. Done right, this could bring incredible change to the charity, who, until the entrance of social enterprise, had all their fundraising eggs in just a few traditional baskets.
You should not only enroll, but you should also start painting this social enterprise picture on the minds of non-profit organizations within your sphere of influence.
Using our automated online tools and your own natural desire to tell others the good news, you could get this same knowledge into the hands of dozens within a couple of days.
Click here for a video slide show specifically designed to address leaders of non-profit organizations.
Enroll and Tell Others
Get Paid to Solve the World’s Largest Social Problem
Another update arrives soon. Or read in advance at Blog #13 by clicking here.
Sam Caster on Social Business. Part 5 of 6 | Click here to hear this presentation in its entirety.
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