Because the presence of direct marketing is absolutely mandated for the success of the Hope Movement and Social Business 3.0, what I immediately began to grapple with was my own stereotypes and presuppositions that would be stumbling blocks to my participation. Now listen, I wasn’t any less excited about the social Read more
I’ve got to throw in this idea. Let’s not forget the power of moral obligation. It seems to me there is an ethical imperative at hand. Is it as obvious to you as it is to me? Namely, that no child should be malnourished—period. No child, anywhere, should be malnourished. And that Read more
Plus, let me add, this approach changes the presentation dramatically from, “I have products I want to sell you. Can I come over and show you a business presentation?” That doesn’t sound too exciting. This is the traditional approach. But how does this one sound?… “After viewing an online webinar, Read more
And think about it. What does this do for the social cause at hand? It creates what every social cause desperately needs, and which is so often absent, even when the best of non-profit organizations and charities are involved. What would that be? Sustainability. In other words, an environment where Read more
At least in part, the Hope Movement implements this same idea of buy one, give one that Toms Shoes employs. Because when we and our team members purchase and consume the Alovéa nutritional products the same nutrition is matched and sent to vulnerable children. But this is where the Hope Read more
How to use the social business model of the Hope Movement to save lives and earn an income besides. I’m going to help you understand the same thing my friend helped me understand, the one who had resigned from his own company. He helped me know that because the social Read more
March 2016: Hope Movement begins. March 2017: Total nutritional servings generated: 6,000,000 using the Buy 1, Nourish 2 concept. Pretty impressive. You can find the updated total here. http://HopeQuestGlobal.com/footprint. The cumulative total statistic is one thing, but we should be the most interested in the rate of growth statistic. It’s Read more
I’m curious. Do you feel the way I feel? Could a change in business-building paradigm be a needed breath of fresh air? If you’re like me and the answer to this question is yes, then “What if social priorities were in place and profit was a by-product of those priorities?” Read more
Continued from Blog #53 Now, understand, I, too, have for decades, exercised a compassionate interest in many social issues that include rescuing lives. I’ve organized and led food distribution to needy families, I’ve helped hurting women, children in danger, and homes for single mothers in thirty-seven states. I was the Read more
Three and one-half years before the birth of our pre-recorded webinar, I happened to be reading the news releases of a company I follow on the stock market. The company was a direct marketing company, that sold nutraceuticals like vitamins and nutritional products. It was founded by a man who Read more